Evergage, the real-time personalization platform company, today announced that it has been named to EContent magazine’s “Trendsetting Products of 2018” list, published today. This is the second year in a row that Evergage has received a Trendsetting Products award – honoring solutions that shape the digital content industry, while helping businesses solve marketing, content and publishing challenges.
Every year, EContent’s editorial staff selects solutions for inclusion, considering their innovation and importance to the industry. Editors evaluate hundreds of products based on their independent research, coverage, and the news they receive and consume. Personalization has been a key topic in EContent over the last year, as digital marketers seek to deliver highly relevant content and experiences to customers and visitors at the individual level.
“The digital content industry continues to grow and has given rise to a glut of tools on the market,” said Theresa Cramer, editor, EContent. “Our annual list helps buyers identify the most interesting and potentially helpful tools – enabling marketers to reach their audiences with immediacy and impact, and helping content creators stay on top of their game. Congratulations to Evergage and our other winners on their important solutions and the results they’ve achieved.”
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